If you long for a sunny city walk – whether it is in East or West London – let our recent marketing campaign with BrandChests fuel your styling inspiration. A highlight from the campaign is our city boy influencers showing off Ducati Eyewear with cool and sporty aesthetics fit for the urban jungle. See, for… Read More
Style, sophistication and performance are the key elements of the Ducati brand- overarching themes that also run throughout this seasonal eyewear range. Reflecting on the current trends, the new models consist of sporty designs homaging the brand’s Italian heritage, lifestyle and colours. Style DA7013 is a pilot shape with Ducati twists- and Scott Redding’s favourite… Read More
This season marks the arrival of a new Brand Ambassador for Ducati Eyewear. Ducati rider and Superbike champion Scott Redding has in fact joined as the latest member of the Ducati Eyewear club. Scott has his own dedicated style, a mask, which he has sported on and off the track throughout the championship. Powering the… Read More
The Ducati Eyewear optical collection perfectly captures the Italian style that makes the high-performance motorcycle manufacturer so renowned worldwide. DA3038 pays tribute to the complex engineering and technological innovation that go into each Ducati. Functioning like the suspensions on a motorbike, the spring hinges on the rubber temples rebound with compression. In addition to this,… Read More
Fresh off the press, Andrea Dovizioso is the cover star of the 14th issue of fashion and lifestyle coffee table book Genius People. In his interview with Guido Meda, Dovi discusses Ducati, all things motorcycles as well as his signature sunglass style DA9001. In addition to that, worldwide famous photographer Gigi Soldano has curated all the images, capturing… Read More
Some exciting news from the Ducati Eyewear world this year, we welcome Ducati rider and Superbike champion Scott Redding as our new brand ambassador. Just like Dovizioso, Redding has curated his own signature sunglass style, DA7013. In addition to that, with a Ducati twist, the pilot silhouette features carbon fibre temples that offer durability as well as comfort. As the temples narrow, TR90 rubber… Read More
